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Magasin takes the form of a fable at the outer limits of reality, showing how a small community is overwhelmed by a huge store that controls everything, from consumer goods to water, electricity and even happiness. In the midst of this world blinded by the ever-present gaudy orange colour in the Magasin’s tentacle-like installations and deafened by an encroaching Muzak, a small group of employees finds in their indignation the energy required to rebel.

2005
Canada
36:00
Original language
French
Subtitles
English

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Credits

Direction
Julien Knafo
Cinematography
Marc Simpson-Threlford
Art Direction
Marie Hélène Panisset
Costume Design
Marie-Maude Grenier
Editing
Philippe Jandaly
Sound Editing
Daniel A. Vermette
Music
Julien Knafo
Daniel A. Vermette
Screenplay
Julien Knafo
Cast
Lucie Laurier
Emanuel Hoss-Desmarais
Dan Bigras
Marcel Sabourin
Michel Courtemanche
Pauline Lapointe
Judith Baribeau
Patrice Godin
Luc Picard
Pascal Desmarais
Mathieu Vaillancourt
Philippe Chenard
Fabrice Barrilliet
Stéphane Richer
Damien Hatcher
Émilie Baillairgée-Charbonneau
Vincent Hoss-Desmarais
Alexandre Bériault
Emmanuel Tamboise
José Holder
Julie Bergeron
Marie Hélène Panisset
Voice
Tamara Rubilar
Translation
Mélikah Abdelmoumen
Special Effects
Guillaume Murray
Philippe Mazaltarim
Sound
Dominique Chartrand
Thierry Collins
Production
Julien Knafo
Marie Hélène Panisset
Les Verbomatrices Inc.

Technical information

Color
Color
Sound
Stereo
Shooting format
35 mm

Documentation

Further information

Magasin is a medium-length production by Julien Knafo produced by Les VerboMatrices Inc. and shot in 35mm to produce a film-quality image after entirely digital post-production work. This 35-minute film has an impressive cast (Lucie Laurier, Emanuel Hoss-Desmarais, Dan Bigras, Luc Picard, Michel Courtemanche, Marcel Sabourin, Pauline Lapointe, Judith Baribeau, Patrice Godin), who agreed to participate in this low-budget film because of its subject and its author/director’s treatment of it.

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Keywords
Employment, Alienation, Conformity, Business, Control, Consumption